Ameriprise Financial’s Marketing
Ameriprise is a company you may have heard of lately, since they seem to have upped their advertising budget, as I’ve seen quite a few commercials for them recently on the TV, as well as heard them on the radio.
Amerprise is the company formerly known as American Express, and it’s a financial services corporation, designed for one on one consultations on your personal money and financial health situation, as well as retirement status and goals.
I had an experience with these guys, and while the representative of their company had some valid information to present, I was turned off by several phone calls after not having called this guy back, so even though I was interested at first, the demeanor of the calls and the invasiveness ultimately made me turn away from the company.
What I was looking for was an all in one financial services team where I could get advice about my tax situation as well as help in my retirement and savings goals. They cannot help you with tax questions, and that kind of turned me off of the service also.
Like I said, I liked what the rep had to say in his brief lunch with me and some coworkers, but ultimately did not care for the overall marketing strategy the company had. I did not feel like they had my best interests at heart, just were trying to wrangle another client. That’s just my humble opinion though.
























